Positive Word of Mouth [Tip 30 of 31TMDE]
The ability to continuously generate positive word of mouth is a razor’s advantage in a down economy. But what generates positive word of mouth? What is it that gets people talking about you with passion? How do you create a fan?
The secret behind word of mouth is not the product, the person, nor any promotional tactic. The heart of positive word of mouth is one word: Support.
Here is a guide to generating positive word of mouth using this principle:
- Start supporting others, and they will support you.
- Offer more to others, and they will refer you.
- Be a friend to others, and they will befriend you to others.
- Be kind to others, and they will kindly spread your name too.
- Be giving to others, and they will give you others.
In other words: Be Human, Be Helpful, Be Humble. A recipe that might help you to generate support, even in a down economy.Articles you might also like:
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- Economy of Words [Tip 27 of 31TMDE]
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- Embracing Social Media and Viral Marketing
